the main characteristics of a thriller poster is the dark background and minimalist colour pallet. This, however not colourful and bold, can draw in fans and audiences of this particular genre, who are used to this restricted colours and the dark colours relate to mystery and often, in the case of woman in black, horror.
the taglines of these posters are also quite mysterious and eluding, and quite ambiguous. for example "fear her curse"and "not every gift is a blessing" as this entices the audience to come and watch the film, because they get intrigued into the meaning behind the wording.
another running feature through the posters, as with all genres, is the big stars name at the top of the poster, as in these, with Daniel radcliffe, johnny depp, and bruce willis is big obvious writing at the top of these posters.
Another thing linking these posters is the use of the steel tongs font, this is a characteristic linking all major film posters, and the stereotypical and most used font on movie posters.
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